The Mind of the Customer PodcastSubscribe to iTunesLive Bookmarks 
 

Each month we’ll bring you the latest thinking, best practices, and real-world success stories from the world’s leading sales organizations. Join us as we talk with some of the most intriguing and insightful thought leaders from the world of sales and sales management.

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Episode 3
Insight

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Insight, an international technology reseller, began putting the concepts from The Mind of the Customer to work and is now seeing exciting results. Paul and Jim interview Gary Zimmermann, who heads up new hire training.
Episode 2
The Next Generation in Selling, Continued

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Part two of our inaugural podcast continues the exploration of the next generation in selling with Richard Hodge, President of The Real Learning Company and co-author of The Mind of the Customer; and Dave Medrano from the University of Toyota.
Episode 1
The Next Generation in Selling

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Our inaugural podcast features interviews with Richard Hodge, President of The Real Learning Company and co-author of The Mind of the Customer; and Dave Medrano from the University of Toyota. Our topic: The Next Generation in Selling.